Complex B2B buying groups contain a greater number of stakeholders, and decision-makers. How do you address such a wide range of needs, and preferences? ‘Complex Buying the Groups: Covering All The Bases’ was recorded on Tue 22nd April 2024.

Fine-tuning your B2B sales funnel can double the power of your lead gen engine. In this episode we share the science (and evidence) behind the magic, using a complex, multi-channel funnel example. ‘Fine-Tune Your B2B Sales Funnel: Power Up Lead Gen’ was recorded on Tue 9th Apr 2024 at 0700 ET / 1200 UK / 1300 CET.

Improving your approach to deal closing can increase win rates by 4X. In this episode we share their experiences, and best practice, in this critical area of sales. ‘Improve Your Deal Closing: 4x Your Win Rate’ was recorded on Tue 19th Mar 2024 at 0700 ET / 1200 UK / 1300 CET.

Selling into enterprise is hard — long sales cycles, large buying groups, and complex decision-making processes. In this episode we work through the 5 golden rules startups should follow if they want to be successful selling into enterprises. ‘Selling Into Enterprise: 5 Golden Rules for Startups’ was recorded on Tue 5th Mar 2024 at 0700 ET / 1200 UK / 1300 CET.

Startups can accelerate sales by improving their process. In this episode we break down the key stages, and share the blueprint for startup sales success. Identifying where your process could be improved, can help speed up the sales cycle. ‘Unpacking the Sales Process: A Blueprint for Startups’ was recorded on Tue 20th Feb 2024 at 0700 ET / 1200 UK / 1300 CET.

We see startups accelerate their sales when they have a contemporary, and dynamic playbook at their core. In this episode we unpack what your Sales Playbook should look like in 2024. And how you should be using it to accelerate lead generation, deal closing, and customer success. Recorded on Tue 30th Jan at 0700 ET / 1200 UK / 1300 CET.

You can only grow your startup once you've got the right people – and the race for top startup talent in 2024 will be more competitive than ever. What should founders & senior leaders be doing to improve their talent game as they grow this year? Listen to us in conversation with Louisa Maglieri - Talent Acquisition Specialist for Startups.

We use AI across all areas of sales, every day, to simplify how we sell. Watch this recording and learn how we're using it to accelerate sales. Make it work for you, and speed up your startup. In this end-of-year finale, we share 7 powerful ways you can use it to accelerate your sales. Recorded on Tue 19th Dec at 0700 ET / 1200 UK / 1300 CET.

Your playbook should be the cornerstone of your startup’s sales strategy, including everything from ICP definitions to which AI tools you should be using. In this episode on ‘Sales Playbook 2024: What Are the Essentials for Startups?’, Alastair and Kiran dig into why playbooks are so important, and how startups should go about improving theirs, so they can thrive in 2024.

7 Steps to Startup Sales Success - Webinar with Kiran Gill & Alastair Cole. This recording is for startups, founders and sales leaders who want to increase win rates and reduce stress about selling. Introducing each step, Alastair and Kiran share the most common reasons things don’t work properly, and the positive outcomes you can expect once they do.

We're delighted to announce that The Uplift Partnership is now a certified B Corp company! And we're doubly happy to share this today, following B Corp UK's earlier breaking news that there are now 1,000 UK B Corps!! You can read about our journey below, and find out more about the first #1000xUKBCorps here: https://bcorporation.uk/1000-uk-b-corps/

Despite sales organisations spending millions on adapting to remote and hybrid working, reps aren’t happy. The workplace changes have negatively impacted engagement and morale, and sellers feel overworked and dissatisfied. Most reps aren’t getting the personal development they expect - and they’re leaving in record numbers for something better.

We all became instantly more digital when the pandemic hit 18 months ago. B2B buyers started doing more of their own research, becoming increasingly confident and self-reliant. Sellers were forced to work their magic from behind a desk. The painful bites inflicted on sellers over the last year and a half can be treated by building a comprehensive recovery plan and applying the right technology.

As countries emerge from lockdown, workers are returning to offices in entirely new ways. Feeling through this wave of uncertainty is yet another forced change catalysed by COVID-19. To ensure their teams are prepared, B2B sales leaders should be asking 6 questions.

Join Alastair and Kiran for their debut podcast series and discover bitesize practical tips on improving and maintaining your performance in the workplace. This first series tackles eight of the biggest current challenges and empowers you to grow as an individual. Listen Now and improve your performance at work!

If your sales team is returning to the office as Covid restrictions ease, there's a good chance your employer will be adopting a hybrid working model. Here’s how to make it work for you...

After many months of design, development and testing, Revenue Coach is now live and ready for a new wave of customers. Huge thanks and big love to my incredibly hard-working co-founders Kiran Gill and Douglas Cole.

Winter is fast approaching, our return to the office has been reversed and a long and challenging lockdown looms. While this will prove incredibly challenging for many people, one area where women can prosper is in sales. Research has shown that women and men excel in different capabilities when it comes to selling, and female sellers and sales leaders have the edge in skills that are required for remote sales.